If we had no winter, the spring would not be so pleasant; if we did not sometimes taste of adversity, prosperity would not be so welcome. ~Anne Bradstreet
Seems like a silly analogy, but so true! A well-balanced breakfast helps us get through the day, right? Protein for strong bones and fruit filled with healthy antioxidants keep our bodies healthy.
The same holds true for balanced PR campaigns.
A well-executed PR strategy will contain a healthy mix of “ingredients.” Deep-rooted media relationships, a strong social media presence, and well-written content will go a long way in keeping your brand fresh and healthy!